What is Social Bookmarking in SEO

This image is used for social bookmarking blog post. Seo is the most important part of any digital marketing strategy.

And two important keys of SEO are on-page SEO and off-page SEO.

Social bookmarking is a part of off-page SEO.

This article helps you to learn what is social bookmarking in Seo.

And why social bookmarking should be part of your business marketing strategy.

What is social bookmarking?

It is the process of saving or tagging of particular web page for later use on a social bookmarking websites.

Users can accesses this site any time.

Links from these sites are considered as quality backlinks by Google and it tells that your site has quality content.

Bookmarking benefits in Search Engine optimization.

Social bookmarking benefits

  • Backlink: It helps your site in increasing the domain authority of your website. The link of your website on a social bookmarking site is considered a quality backlink by search engines.
  • Helps in generating quality traffic: There are bookmarking sites available for specific niches. You can also find your targeted audience on social bookmarking sites based on their interest in a particular niche.
  • Gives Social Signal : It tells search engines about the popularity of your content or brand and it results in higher organic ranking.
  • Content Promotion: Article submission sites helps in content promotion without running any paid ads and it should be part of your content marketing strategy.
  • Faster indexing: It helps search engines spiders to crawl your website link which is available on bookmarking websites. It’s results in faster indexing of Your Website.

Best Practices

Go for high domain authority Websites: The purpose of social bookmarking sites is to increase the organic ranking of a website and mention of your website on higher domain authority helps in increasing website authority which leads to higher google ranking.

Complete Your Profile: Fill in each and every detail of your Websites or business.

Be active on these sites: Try to be active on social bookmarking sites more visible you are more attraction you will get.

Go for the niche-specific website: Don’t go for each and every site it is difficult to be active on every bookmarking site and not everyone is your audience.

Popular  Social Bookmarking Websites 

Twitter: It is one of the most popular Social media for B2B and biggest social bookmarking sites for every niche. You can bookmark your tweet and go through them any time.

Pinterest: Pinterest is most popular among women and if you have products and services related to women then Pinterest helps you to win the game.

Pocket: Pocket helps users find out things based on interest and it comes in the form of an app where people can pocket the stuff they like.

Reddit: On Reddit users submit links to blogs, images, or videos that they find useful and other users can upvote, downvote, or comment on the submitted content.

Digg: Digg helps users to find out new content and organize it through their profile.

Slide Share: You can curate your content in the form of presentation and post on slideshare.

Other sites: Mix, tumbler, scoop it, bizsugar, Flipboard, and many more.


Social bookmarking is a great way to increase the popularity and authority of the website.

There are lots of social bookmarking sites are available on the internet.

But you need to be careful with the spammy sites.

I hope now you understand what is social bookmarking in SEO is all about.

If you are ready to implement then let me know in the comment section.

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